CES latecomers: You still have a shot at media coverage with these 4 steps

If you’re a CES newbie or just decided to attend, here are four things you need to do...

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4 media relations missteps holding back your PR campaign

Here's how to avoid them and start newshacking a path into the headlines...

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5 traits of outstanding tech company blogs

A recent survey showed that 82 percent of B2B marketers use blogs as part of their content marketing strategy. The same...

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4 ways to get media coverage when you don’t have news

In the tech space, product reviews are a no-brainer for media coverage. But after that, what’s next? Product reviews...

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3 product review strategies to drive media coverage

There’s no understating the power of a well-written profile or a positive review of your gadget: Media endorsements can...

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