CES 2016: The rise of pet tech that keeps your pet as fit as you
As predicted in our CES 2016 expectations post, digital health, wellness, and fitness products account for a good portion of real estate and buzz here in Las Vegas. What we perhaps couldn’t have predicted was just how many of these devices aren’t made for humans.
While consumers are gobbling up technologies that encourage healthy lifestyles, the same tech is increasingly designed for a new audience: man’s best friend.
We’re seeing a growing breed of pet tech on display at CES this year: PitPat’s FitBit-like device for tracking steps and activity, GPS trackers, feeders that prevent overindulging, and even game consoles for dogs, like the one from CleverPet.
There’s even something for pet lovers whose lifestyles don’t allow for a furry friend: Robotics are providing the companionship of a pet that never needs to be fed, walked, or taken to the vet.
Americans were projected to spend $60 billion on their pets in 2015; with products like these coming to market over the next few months (or already available), I wouldn’t be surprised to see that number grow. In fact, I’m pretty sure I’ll help it do so.
Here are some of the best new pet tech products we saw.
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