4 media relations missteps holding back your PR campaign

Here's how to avoid them and start newshacking a path into the headlines...

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CES 2016: The rise of pet tech that keeps your pet as fit as you

While consumers are gobbling up technologies that encourage healthy lifestyles, the same tech is increasingly designed for a...

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5 traits of outstanding tech company blogs

A recent survey showed that 82 percent of B2B marketers use blogs as part of their content marketing strategy. The same...

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4 ways to get media coverage when you don’t have news

In the tech space, product reviews are a no-brainer for media coverage. But after that, what’s next? Product reviews...

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3 product review strategies to drive media coverage

There’s no understating the power of a well-written profile or a positive review of your gadget: Media endorsements can...

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