Influencing influencers: How tech brands can tap the new social media celebrities

Influencer marketing. If you work in communications you’re bound to have heard the phrase. When seemingly anyone can...

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Get influencers to highlight your brand with these 2 simple strategies

In our last influencer marketing post we highlighted how important presentation can be when engaging and building a...

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Your questions answered: How to find, engage, and measure the impact of influencers

A May 2015 survey of marketing and communication professionals worldwide found that 84 percent expected to launch at least...

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What every brand can learn from Apple’s iPhone X review strategy

When iPhone X first-looks began to appear, it was a little different than usual. Alongside the original iPhone first-gen...

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3 ways influencer marketing will elevate your brand

Is your CMO or CEO asking you how to elevate your brand in 2019? Well I’ve got good news for you. Influencer marketing...

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